2025
Client
Imkerei mit der Goldnote
Industry
E-Commerce, Food
About
For Imkerei mit der Goldnote I collaborated with Janger E-Commerce to drive a full conversion optimization project. The goal: more revenue through smart optimization, not just better design. Using sales psychology, data analysis, and authentic copywriting, we optimized the entire customer journey from the first click to purchase.
Process
The online shop of Imkerei Goldnote had huge potential—but it was missing the essentials: no clear target audience, no compelling story explaining why people should buy here. The product pages? Interchangeable. Sales psychology? Non-existent.
Together with Janger E-Commerce, I conducted a full analysis of the shop. At the same time, we gathered real customer feedback to understand what truly motivates the target audience and how they actually speak.
Process
I worked closely with the client to develop a full-funnel approach that performs at every touchpoint.
We enhanced the product pages with sales psychology and optimized UX design—adding elements like urgency, social proof, and more. On top of that, we implemented strategic AOV boosters such as bundles and cross-sells. The entire UX/UI design was reworked to feel intuitive, high-quality, and conversion-focused.
Outcome
The numbers speak for themselves: +60% conversion rate, +160% revenue.
The shop now works seamlessly from the first click to the final purchase—and provides the perfect foundation for scalable growth.